Lego is going Back to the Future
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Posted on: July 23, 2013 at 16:40
By Guy in toy
Over the past decade, Lego has made a fortune creating sets based on smash hit movies, such as the “Star Wars” and “Harry Potter” franchises. Well, not you can add “Back to the Future” to that prestigious list. The 1985 film starring Michael J. Fox and directed by Robert Zemekis was the highest grossing film of that year. It also spawned two extremely successful sequels. Now this legendary film has been immortalized as only Lego can do it. The “Back to the Future” set was the fourth item to receive the green light as part of the Lego...
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Sales of Barbie Dolls are in Decline
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Posted on: July 21, 2013 at 13:40
By Guy in toy
Since her introduction way back in 1959, the Barbie doll has become iconic not only in the toy industry, but in pop culture in general. Barbie is now without a doubt the most famous and successful line of dolls of all time. It would be hard to find a woman in the English speaking world that did not own at least one Barbie doll as a child. However, the world of Barbie and Ken is currently having a rough time. In fact, sales of Barbie dolls and related products have fallen for four consecutive quarters. This has happened while the doll industry as a whole has seen an increase of six percent...
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Nerf announces new Zombie Strike line
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Posted on: July 12, 2013 at 10:15
By Guy in toy
With the huge popularity of “The Walking Dead” on TV and “World War Z” at the movies in recent months, it was only a matter of time until the toy industry jumped on the zombie bandwagon. Nerf is introducing a line of products called Zombie Strike, which features swords, a crossbow, shotguns and many other weapons to help you to survive a zombie apocalypse. The Crossfire Bow is capable of firing projectiles up to 75 feet. This is the first crossbow Nerf has released in 20 years. The Fusefire Blaster fires glowing discs. It features a continuous loading system,...
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Toy Industry Hall of Fame to get a New Home
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Posted on: June 27, 2013 at 13:25
By Guy in toy
Legendary people in the toy industry will now be enshrined along with their iconic creations when the National Toy Hall of Fame gallery at the Strong museum in Rochester, New York will combine with the Toy Industry Hall of Fame. The 5,000-square-foot Strong museum will soon be receiving $4 million in renovations. If everything goes according to plan, the new combined hall will open to the public in the fall of 2015. Members of the Toy Industry Hall of Fame include George Lucas, Walt Disney, Frederick August Otto Schwarz and Milton Bradley. Negotiations have been underway for a long time to...
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